SEO Analysis and Strategy Development 1) In Bound Marketing Tactics (On Line and Offline Marketing) 2) Strategy creation to increase organic traffic across each pos 3) Global SEO reporting 4) Ensuring the data reported is 100% accurate as the key marketing decisions related to the marketing spend are taken based on this 5) Write optimized SQL statements to pull the traffic at granular level from event mart and liaising with Orbitz B.I team to create automated dashboards 6) Team Management 7) Giving training to new team members on Orbitz applications (Alfresco) 8) Setting up KPIs for online performance tracking 9) Monitoring and reporting on trends in search and analytics 10) Designing and producing SEO analytics reports inculding ternds of competitors,ranking trends 11) Landing page creation and optimization 12) Keyword Research 13) Meta Tag Creation 14) Content optimization 15) Sitemap Implementation 16) Keeping eye on Googles update to ensure time change in strategy