Build content for positioning / re positioning the company / brand across the globe
Provide marketing plans & advise the company for innovating image-building exercises for gaining credibility and market share.
Plan and develop creative themes and content for new campaigns.
Conceptualize and create marketing collateral like presentations, flyers, mailers etc.
Understand the brief from the department and develop the marketing material in coordination with designing and IT team
Deliver the task on time
Present new and competitive perspective/measures linked with business objectives, strategize & implement
Conceptualize & execute revenue focused communication strategies for various products.
E-marketing & Social Media Marketing
Plan, create and execute online marketing campaigns
Maintain database and manage upgrades and utility.
Develop lead generation strategy and implement
Website Development and Management
Lead the direct marketing program using email and other e-marketing sales and brand building initiatives
Guide search engine optimization efforts and regularly track and report metrics
Social Media Management
ATL & BTL Marketing
Plan and execute direct marketing campaigns for the target users with a complete analysis of ROI.
Accountable for maintaining and filtering the database.
Accountable for supervising and managing budgets associated with marketing and communication activities.
Work with selected agencies to develop high impact/ROI ,print and digital media plan for various mediums.
Support sales and marketing objectives through the creation of new, high-impact trade advertisements that build brand awareness, promote new products, drive traffic to our website and generate quality sales leads.
Develop and track metrics to gauge advertising effectiveness
Strategy
Strategize launch of new products/service, create marketing & PR plans.
Coordinate for organizing press conference/seminars/events.
Research on market trends, competitor strategy, customer imperatives, government policies and their impact on organizations business
Science Popularization
Helping in the promotion and propagation of the astronomy and space science educations
Work as volunteer for all the SPACE activities & events.
Reports & Archiving
Archive all the Marcom. Material
Key Deliverable
Timely submit the reports and feedback forms
Work on Quality Control and Quality assurance during delivery of session
Research on market trends, competitor strategy, customer imperatives, government policies and their impact on organizations business
Plan, create and execute online marketing campaigns
Maintain database and manage upgrades and utility.
Support sales and marketing objectives through the creation of new, high-impact trade advertisements that build brand awareness, promote new products, drive traffic to our website and generate quality sales leads.
Plan and develop creative themes and content for new campaigns.
Conceptualize and create marketing collateral like presentations, flyers, mailers etc.
Understand the brief from the department and develop the marketing material in coordination with designing and IT team.
Deliver the task on time.
Any other job profile not expressed but incidental to profile included