Job Description: • Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.) • Research on industry & competitor trends to apply best practices • Understanding firms goals/objectives and their entire digital marketing needs including Search • Engine Marketing (SEM), Social Media, Display Advertising. Email Marketing, Affiliate • Marketing & more. • Work jointly with internal team to drive campaign strategy & development • Identify growth opportunities and drive revenue • Research & keep current on emerging online trends and best practices within digital marketing industry • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) • Ensures brand consistency in marketing and social media messages • Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram • Researches and monitors activity of company competitors • Coordinate with designer and creates & manage engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages • Collaborate with Marketing, Sales and Product Development teams • Monitor SEO and user engagement and suggest content optimization • Provide constructive feedback • Review new technologies and keep the company at the forefront of developments in digital marketing. • Fix any errors or bugs in online content. • Edit and post videos, podcasts, and audio content to online sites. • Maintain partnerships with media agencies and vendors.