Digital Marketing Specialist

Job Title / Designation: Digital Marketing Specialist

Requirements:

·         Develop and manage digital marketing campaigns

·         Oversee a social media strategy

·         Manage and maintain the organization’s website

·         Track and analyze website traffic flow and provide regular internal reports

·         Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion

·         Continually work on the Search Engine Optimization of the website

·         Create a strategy and manage the implementation of social media marketing to increase web traffic and google search rankings 

·         Fix any errors or bugs in online content and website

·         Edit and post videos, pictures and audio content to the organization’s social media pages

·         Create online banner adverts and oversee pay per click (PPC) ad management

·         Write and optimize content for the website and social networking accounts such as Facebook, Linkedin, Youtube, Instagram, Pinterest and Twitter

·         Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing.

Profile:

·         Mobile, willing to travel between Mangalore and Bangalore for the first 3 months or till the website is designed and ready.

·         Willing to join as a consultant for 1-2 months before being given a permanent offer.

·         Knowledge of web designing, coding and programming.

·         Tech savvy and up to date with the usage of all platforms of social media and online marketing tools

·         Positive attitude with an ambition to learn and grow, person of integrity and responsible.

·         Knows SEO and SMM, can manage a budget and accountable for spending with ownership.

·         Role will be based out of Mangalore once business starts. Candidate should be located and based in Mangalore and report to the Mangalore office.

·         Good to have: advanced programming, marketing management, PMP

Minimum/Maximum/ Work Experience Required: 2-4 Years

Location(s) of Job: Mangalore (Karnataka)

Education: B.Sc. (computer science) or BCA with MBA or B.Tech/BE (computer Science) with MBA.

No of rounds of Interviews: 2

Work Timings: Mon – Fri – 9am to 5pm, Sat – 9am to 1pm, Sun(holiday) – May require to put in additional odd hours as and when required or in case of trouble shooting

Working days: 6 days

Number of positions Open: 1

Annual CTC: INR 480000, upto INR 500000 if exceptional candidate

Travel & Allowance: NA

Relocation & Reimbursement: NA