Marketing Collaterals Mass Communication marketing content content content writer content developer editor
Experience
6 to 11 Years
Industry
IT - Software Services
Functional Area
Content / Editors / Journalists
Qualification - MASS Communication Experience - 6 to 9 yrs REQUIRED: 1. At least 6-7 years of experience related to writing/rewriting, editing, interviewing, communication, knowledge of reviewing Thought Papers, driving primary and secondary research 2. Educational Qualification: University degree in Mass Communication/Journalism/MBA PREFERRED: 1. Over 8 years of experience related to writing, editing, marketing, communication, content curation/generation, IT services 2. Knowledge of Instructional Design; Content Marketing 3. Project management skills 1. Help contextualize content to make it more engaging to customers. Make collaterals more client focused 2. Help content evolve as a strong marketing tool by offering constructive feedback to SMEs and agencies alike following detailed reviews 3. Ensure compliance with Brand Voice, Client Themes and Content Guidelines by keeping quality checks 4. Ideate with internal and external stakeholders on emerging trends and messaging to take marketing collaterals to the next level 5. Be pro-active in all content ventures and activities 6. Be one of the go-to persons for the Content CoE function 7. Engage best-in-class writers for the Content Team 8. Roll out and participate in trainings and workshops