1. Should be a Graduate, preferably from Science/Engineering background 2. MBA in Sales & Marketing Management 3. Age: 30-35 years 4. Should have experience of 5-8 years. Of this, last 3 years should be in Alcoholic beverages Industry, in Karnataka. 5. Candidate with experience in Karnataka preferred. 6. Language skills- Kannada, English and Hindi SKILL REQUIREMENT 1. Analytical approach. Exhibits objectivity in problem solving. 2. Extremely good in team management. Should have handled team size not less than 3/5 members. 3. Articulate and persuasive 4. Should be willing to travel extensively 5. Should be physically and mentally agile. 6. High integrity and transparency